Project summary
+685.700
Reddit views
+ 1.6k
conversations started
Type of work: Content promotion
Channels: Reddit only
Timeline: 3 months
Total Cost: $5,000
The problem
A company specializing in health and wellness, with a focus on aging science and beauty. Through scientific studies and research, the company has established a reputation for providing reliable and evidence-based information on these topics. The company’s mission is to help individuals improve their overall well-being and achieve their health and beauty goals through an evidence-based approach.
The company wanted to focus on providing scientific study findings to improve overall well-being to targeted communities and improve their article ranking on Google. However, they face a challenge in terms of reaching their targeted audience and expanding their presence on Reddit & Google results.
The solution
Our battle-tested community strategy allows us to deliver long-term community presence.
The challenges
Due to a lack of capacity in-house, the company was seeking a team to handle the task of promoting their content pieces and articles. The ultimate goal of the campaign was to expand the their reach and better serve their customers through increased visibility.
The outcome
| Month | # Posts published | Avg position per post (hot page) | Avg upvotes achieved per post | Avg comments achieved per post | Avg. takedown rate |
|---|---|---|---|---|---|
| Month 1 | 5 | 3.6 | 161 | 70 | 0% |
| Month 2 | 5 | 2 | 173 | 94 | 0% |
| Month 3 | 5 | 2.8 | 168 | 122 | 0% |
Follow-up & expansion
We continued on publishing guest posts articles with link inserts, with the goal of ranking relevant keywords and improving SEO.