How we generated over 500k views on Reddit for a Music Producer who just wanted to explore different channels

March 8, 2023 in case-studies by dimitry
How we generated over 500k views on Reddit for a Music Producer who just wanted to explore different channels

How we generated over 500k views on Reddit for a Music Producer who just wanted to explore different channels

Reviewed for 2026. Time-sensitive platform details, links, and recommendations should be checked against the current official sources listed below.

Project summary

+562k
Reddit views
+ 950
conversations started

Type of work: Music promotion

Channels: Reddit only

Timeline: 1 month

Total Cost: $7,000-8,000

The problem

The client is a highly skilled music producer who specializes in creating unique and impactful cinematic soundtracks. Using a blend of electronic sounds and orchestral instruments, the client has developed a signature sound that has gained recognition in the industry. Their attention to detail and passion for pushing the boundaries of traditional music production techniques has resulted in a portfolio of impressive and innovative tracks.

The client is looking to increase their presence, streams, and followers by effectively utilizing Reddit’s community features and leveraging the power of word-of-mouth marketing.

The solution

Our battle-tested community strategy allows us to deliver long-term community presence.

Reddit promotion

To help the client overcome these challenges and achieve their goals, our team developed a targeted and strategic approach to growing the client’s presence on Reddit. By carefully researching the client’s target audience and identifying opportunities to engage with relevant subreddit communities.

    <span class="description"><p>To achieve this, we took a user-centered approach by introducing the client&#8217;s playlists to the community and inviting discussion and recommendations. By sharing thoughts and favorites, we were able to establish a dialogue with Reddit users and build a sense of community around the client&#8217;s music.</p>

The challenges

The challenge for this campaign is with a crowded and competitive music industry, it can be difficult for emerging artists to stand out and gain traction on social media platforms.

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The outcome

Month# Posts publishedAvg position per post (hot page)Avg upvotes achieved per postAvg comments achieved per postAvg. takedown rate
Month 1513131600%

Current sources

Further reading

Community marketing strategy

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