ai-visibility

Articles in ai-visibility.

April 27, 2026

How community marketing drives AI visibility: The pipeline nobody else is talking about

82% of AI citations come from earned media, not your blog. Here is the community-to-AI pipeline that explains why your competitors get cited and you do not.

April 27, 2026

How to audit your brand's AI visibility: The 20-prompt method for marketing teams

Run the AI visibility audit yourself before hiring anyone. 20 prompts, three platforms, a four-metric scoring rubric, and the threshold that says 'hire help.'

April 21, 2026

Backlinks vs brand mentions: Why the AI visibility playbook changed in 2026

Unlinked brand mentions correlate with AI citations 3x more than backlinks. Here is the data, the 2026 budget shift, and what it means for your SEO line item.

April 16, 2026

AI visibility in-house vs agency: a 2026 decision framework

A full-time GEO specialist runs $150K to $180K before tools. A full-service agency sits at $3K to $25K per month. Here is the decision framework for 2026.

April 16, 2026

AI visibility agency pricing in 2026: what you actually pay and why

AI visibility agencies in 2026 price between $1.5K one-time audits and $25K+ monthly retainers. Here is the scope behind each band, where brands overpay, and how to judge a quote.

April 16, 2026

AI visibility vs traditional SEO: where to put your 2026 marketing budget

Organic CTR on AI Overview queries fell 61 percent in 2025. That is the number that reopens the budget conversation. Here is how to split spend between SEO and AI visibility in 2026.

April 13, 2026

How AI bots crawl your site: a robots.txt guide for GPTBot, ClaudeBot, and PerplexityBot

The modern robots.txt file needs rules for a dozen AI-specific bots. We go through each one: who owns it, whether it honors robots.txt, the exact user-agent string, and the rule you need.

April 13, 2026

How to appear in Google AI Overviews

Google AI Overviews now reach 2 billion monthly users and crush CTR on queries they appear for. Here is how we get Soar clients cited inside AIO instead of lost below it.

April 13, 2026

How to audit whether your site is crawlable by AI bots

Most sites think they're crawlable by AI bots and aren't. The common blockers are Cloudflare rules, server rate limits, outdated robots.txt, JavaScript rendering, and CDN caching. Here is the audit.

April 13, 2026

ChatGPT vs Claude vs Perplexity vs Gemini: how brand visibility differs

The four major AI engines do not work the same way. ChatGPT dominates traffic, Gemini dominates reach, Perplexity dominates research, and Claude owns the B2B technical audience. Here is the per-eng

April 13, 2026

The free tools to track AI visibility in 2026

You do not need a $499 per month Profound subscription to measure AI visibility. The free tools in 2026 are genuinely good, and the right stack of two or three covers most small brands.

April 13, 2026

The 2026 guide to Generative Engine Optimization

Generative Engine Optimization is not a rebrand of SEO. It is the practice of making your brand visible inside answers generated by ChatGPT, Claude, Perplexity, and Google AI Overviews, and it h